Magnuson Hotels
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THE BRIEF
To help US-centric RepCo understand the difference between distribution management in UK / Europe than USA, to support their expansion plans.
HOW WE HELPED
Developed a report to help them understand the key inbound markets, OTA matrix, Priority Channels, Secondary Channels, HBA, Cost of distribution, Key channels by key markets, tourist board opportunities and a sanity check on their intended rate strategy in the UK market. Result successful launch in the UK with supporting operational / resource infrastructure.
“When Magnuson Hotels entered the UK market, we turned to RaspberrySky for a complete and thorough distribution assessment. Sally and her team were fast, accurate and on the money. We wish them all the best!”
Thomas R. Magnuson, Chief Executive Officer – Magnuson Hotels